Heart of Midlothian are set to benefit from a new Scottish Premiership TV deal announced by the SPFL.
Starting for the 2024/25 campaign, Premier Sports will show 20 games per season for five years. This will be in conjunction with the extended Sky Sports deal allowing the broadcaster to show up to 60 live top-flight games each year starting next season.
SPFL chief Neil Doncaster confirmed the deal with Premier Sports is worth an eight-figure sum over the next five years. The broadcaster, which was previously Viaplay, is well versed in Scottish football with rights to the League Cup, Scottish Cup and Scotland international fixtures.
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"This is tremendous news for SPFL clubs and supporters alike and means that up to 80 Premiership matches will be broadcast live next season across Sky Sports and Premier Sports," SPFL chief executive Neil Doncaster said.
"This will be the highest number of live matches ever broadcast from the Scottish Premiership. With Premier Sports already having the rights to the Premier Sports Cup and Scottish Cup, they have cemented their place as a key broadcaster of live Scottish football.
“We are extremely grateful to Premier Sports for their increased investment into the game, which will bring an additional eight-figure sum into Scottish football over the next five years, meaning further record-breaking payments to clubs.”
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Sky has received criticism for failing to take up their full allocation of games in recent seasons while the Edinburgh derby has not been a regular staple of their live broadcasts.
From next season, the number of live games from each ground will increase to five and with up to 80 matches to be shown live it is expected Hearts will feature more regularly.
Michael O’Rourke, founder of Premier Sports, added: “We are delighted to strengthen our Scottish football offering to fans in what is a hugely exciting time for Scottish football at both club and international level.
“The addition of the Scottish Premiership means we are showing more Scottish football than ever before and we’re looking forward to broadcasting games and storylines from one of Europe’s most exciting and passionate leagues for the next five years.”
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