Heart of Midlothian are in talks with Tony Bloom over possible investment in the club - but it is not directly linked with today's agreement announced with Jamestown Analytics.

Bloom, a successful business owner, horse racing owner and poker player, is interested in investing Hearts. He owns Brighton & Hove Albion and has a minority shareholding in Belgian side Union Saint-Gilloise. Both clubs have agreements with Jamestown Analytics.

It has been reported that the deal could be worth up to £10million to the club.

Bloom, during his time as Brighton owner, has witnessed his club win promotion from the third tier of England to becoming an established Premier League side who have competed in Europe. The Seagulls are renowned for their player trading in recent years.

Hearts hope to benefit similarly with players using Jamestown Analytics.

"Tony Bloom has expressed an interest in investing in the club and becoming a minority shareholder," a club's spokesperson told Hearts Standard.

"The discussions between the club and Bloom’s representatives are ongoing. As soon as there is anything definitive to announce the club will make a statement."

Timescales are unclear but it could be a process which continues on into the new year.

The Foundation of Hearts revealed yesterday that it would hold a vote on a resolution at its AGM next month. The resolution is to amend the articles of association with a view to a possible share issue or investment in the club. As things stand any reduction in the FOH shareholding would need to be backed by 90 per cent of voting members.

Essentially the Foundation proposes that they would be able to support a share issue reducing it's shareholding to between 50.1 per cent and 75 per cent if they receive 75 per cent backing from those voting on the issue. And if the club wanted to issue shares that would see the Foundation's shareholding drop to 50 per cent or less it would require 90 per cent of Foundation members who voted on the issue voted in favour of the share issue.